What is streaming?

Many viewers today stream their content online. In fact, Netflix users alone stream an estimated 1 billion hours each month. Yet how many of those users can accurately answer the question: What is streaming?

What is streaming?

Whether the viewer is streaming a Barney Miller episode on Crackle or the latest a season of Orange is the New Black from Netflix, their experience relies on the service provider transferring a steady, compressed stream of data to be received by their device. Much like a flow of water in a stream, picture the program data flowing from its source (e.g. Hulu or YouTube) to the end device — whether a TV, laptop, tablet, or mobile phone.

Remember when Johnny 5 said he was top of the line because he had “500mb of memory”? Well today 500 mb of memory wouldn’t hold a days worth of selfies, let alone your favorite TV show. That’s where streaming comes in. Streaming just means you’re continuously pulling the TV show, movie, or video directly from the internet as you watch, saving valuable space on your phone or tablet. Just make sure you have a reliable WiFi connection, unless of course you have unlimited data, then stream away!

Streaming Online: The Experience

If the premise of streaming is the same — a signal transmitted from source to receiver which buffers the content for the user — what makes streaming different?

  • Sending the signal over the Internet has improved quality. In the early days of streaming video, viewers were connecting via modems to access video that needed to be compressed to less than 28.8 kilobits per second (kbps). Today, though, with higher delivery bandwidth on cable or DSL, video is more likely to be transmitted at around 600-700 kbps.
  • Accessing streaming content on greater bandwidth and higher connection speeds allows the user now to enjoy on demand, a steady, continuous flow of the data transmission to just about any device connected to the Internet. The playback can even proceed while the data stream is buffering.
  • Additionally, streaming means users can watch The Tonight Show Starring Jimmy Fallon on their home TVs and then seamlessly pick up that stream on another device when they want to view the rest of the episode.

So why stream?

Streaming TV is a cost effective way to enjoy your favorite content when you want it, wherever you are, on the device you have immediately at hand. Bhaalu’s intuitive content aggregation platform takes streaming in a unique direction allowing you to watch, play, discover and more all in one place. Read our post, 5 Reasons to Stream TV Online, to learn more about why streaming is a great option for most tv viewers. Or, for more information about the state of media streaming today, read these Streaming Content Statistics to Blow Your Mind

Now, when someone asks, “What is streaming?” you can answer them armed with this knowledge, and understand how streaming helps us engage with our favorite content in new and exciting ways. Become a part of Bhaalu’s unique community and discover, play, and share. Take back your television.

Stream TV with Bhaalu

Sign up to receive product updates

About Bhaalu

In today's vast digital universe, access to video content is scattered across various screens and streaming services. It is increasingly difficult to find and watch the content you want, when you want it. Television, movies, games and other video content reside on all of our devices, whether a tablet, TV, computer or phone. Bhaalu offers a unique Internet and broadcast aggregation and curation platform for consumers, brands, content creators, broadcasters and TV distributors. Discover, share, create and recommend the content you care about.